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EVENT PLANNING: A WORLD OF NEW POSSIBILITIES

BORING IS OUT

In an era where “the bigger the better” rules, expectations about event experiences have escalated accordingly. Event planning is a booming industry of spectacle and community — and ordinary just won’t do anymore. That’s where we come in. Our expertise provides the “wow” factor.

Since 1977, we have grown exponentially into a global leader in audiovisual and entertainment technology with offices throughout North America, Asia and Europe. Clients have come to count on us for support to transform their event concepts and ideas into unforgettable moments.

From a corporate head office to a sold-out Céline Dion concert, no venue is too small or too big. And every dream can become an event reality.

Engagement is the key word — and the key to a memorable event. That’s what all industry pros aim for.

That’s always been our stated goal.

HYBRID AND VIRTUAL

Audiences’ now have familiarity with virtual gatherings. The possibilities of event planning have become endless. An event can be held in Montreal featuring a speaker remotely based in Australia!

Event organizers can have big names “pop in” for an hour or partake in a multi-speaker panel. Events such as these could also be as interactive and immersive as required as Solotech’s state-of-the-art equipment and specialists make every configuration possible.

The hybrid model is here to stay, and with it, every opportunity to expand the scope of content and drive audience engagement.

POST-EVENT CONTENT OPPORTUNITIES

Event professionals are increasingly interested in capturing content and making it available for future re-broadcasts. TED Talks are the perfect example of packaging an event experience and making it available to anyone unable to attend. But industry pros need to proceed with caution and ask some important questions including who own the rights to that content.

AT THE END OF THE DAY...

Regardless of how spectacular a digital event may be, nothing can replace the impact of one-on-one interaction. There’s nothing like being in the same room together. More companies are recognizing this fact and placing greater emphasize on the participant experience. Solotech’s customized solutions, in all cases, will ensure that audience engagement is the number one priority.

FOUR FACTORS TO CONSIDER WHEN PLANNING YOUR EVENT

UP THE ANTE…TO WOW

1

We live in a fast-paced attention economy and engaging your audience to maintain focus is crucial. How will you communicate your message in a persuasive way — before, during and after the event? How will technology be used to contribute to a unified and compelling message?

NETWORK, NETWORK, NETWORK

2

While an eye-popping light show and top-tier entertainment are bound to impress, the unique value of an in-person event, especially a business-centric function, is the networking opportunities it offers. Thus, how can you best use technology to boost attendance and bring more people into the conversation? 

GET IT IN WRITING

3

Draw up clear agreements regarding technological content. Questions about the content are bound to arise. Who owns the rights to the audio and video content created for the event? How will that content be used? What permissions are outlined? Ensure that all speakers, presenters and suppliers are on the same page with your company— and have signed the appropriate waivers. 

GET IT IN WRITING

3

Draw up clear agreements regarding technological content. Questions about the content are bound to arise. Who owns the rights to the audio and video content created for the event? How will that content be used? What permissions are outlined? Ensure that all speakers, presenters and suppliers are on the same page with your company— and have signed the appropriate waivers. 

GO PRO

4

This cannot be stressed enough. Ask yourself what your vision for the event is. Taking into consideration the limitations of your budget, then work with established AV professionals to guide you within those parameters and optimize location, setting and ambiance to boost audience engagement. 

GO PRO

4

This cannot be stressed enough. Ask yourself what your vision for the event is. Taking into consideration the limitations of your budget, then work with established AV professionals to guide you within those parameters and optimize location, setting and ambiance to boost audience engagement. 

KEEP READING!

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